Name everything like you’re handing it over tomorrow
With several clients in one workspace, names do the filing. Pick one pattern and stick to it: client, then event, then date. "Northwind / Shoreditch pop-up / 2026-06-14" is boring and easy to find. "Fun Friday v2 FINAL" isn’t.
Putting the client first keeps each client’s events together, and dates written year, month, day sort in order on their own. Write the pattern down where everyone sees it and rename any events that don’t fit every Friday.


