One short, unusual hashtag works better than five. Search it first to check nobody's using it, then put it on every QR sign and the album page.
Guests copy what's in front of them, so a hashtag on the sign ends up in captions. Keep your brand's usual hashtag as a second one if people already use it.
Tell MyWrap the handles that matter: your brand, the venue, the sponsor, the headline act. Add every creator you invited, since they often skip the hashtag and are easier to find by name.
Add the event name the way people say it, plus the likely misspelling. Then stop, because extra keywords pull in posts about other things.
MyWrap pulls posts, videos and mentions from TikTok, Instagram and X into one feed. Likes show a post travelled, and the comments show how people felt.
Comments are sorted into positive, neutral and negative, with quotes kept word for word. Read the real ones on the top posts yourself. "Where do I get one" and "why was the queue an hour" are both worth knowing.
Everyone who posted liked you enough to say so. Thank them in the comments, especially smaller accounts, where a reply from a brand means a lot.
Ask in a DM before you reshare anyone's post, because public doesn't mean permission. Then point them to the album so they can find their photos and add their own.
The mood of the comments and a few real quotes sit next to your event report, so it shows what people thought. Reach comes labelled as an estimate, so keep that label wherever you copy it.
Keep listening for about a week. Recap posts, vlogs and photo dumps keep coming in for days.
Three quick ones. Tap an answer to see how everyone else replied. We read every answer, it shapes what we build next.
What you wish this guide covered, what drives you mad about event photos, anything. Read by the people building MyWrap.
Copy these for your QR sign, your replies and your DMs.
“Posting this? Tag @[brand] and #[hashtag]. Scan to find your photos and add yours.”
“Love this shot. Thanks for coming! The album's open if you have more: [link]”
“Hi [name], we loved your post from [event]. Could we share it on our account with credit to you? Totally fine if not.”
It means collecting the public posts about one event over a set window, then reading the comments to see how it went. A date and a hashtag keep the job small.
TikTok, Instagram and X. Posts, videos and mentions land in one feed, with sentiment from the comments on the top posts.
About a week. Teasers start a day or two before, and recaps keep arriving for days after.
No, they're labelled as estimates. Report them that way and keep them apart from things you counted.
It helps a lot. Without one you're relying on tags and keywords, which catch less.